Target Market:

All motorists, drivers and passengers.

There are 208 million licensed drivers in the United States in 2008. This is according to the Highway Statistics 2008 published by the US Federal Highway Administration. This number shows an addition of 3 million licensed American drivers since 2007 and an increase of 12.4% in American drivers since 1998.

In Georgia, there is an estimated 5,757,953 licensed drivers.

Ancillary Markets:

News outlets – have eye witness accounts without need for field reporters.
Amateur reporters – give an man-on-the-scene report.
Good Samaritans – give vital info to prevent additional traffic, help others.
Accident victims – get crash scene data from multiple sources.
Public safety – get first hand accounts from willing witnesses.
Transportation Departments – get early warning from multiple sources.
Insurance companies – get timely data from impartial witnesses.
Lawyers – need a pool of unbiased witnesses.
Judges – get better evidence to expedite case decision-rendering.
Truck drivers – independent account of delivery delay creating events.
Independent crash contractors – can provide post-crash evidence collection.
City leaders – get data on trouble intersections for policy change.
Local residents – get data on trouble intersections for traffic control requests.
Advertisers – potential to reach millions of driving age adults.
Bloggers and social networkers – social network with a purpose.

Everyone benefits from CrashSeen!